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I'm a loyal Safeway shopper. The company has grown in the past decades but some of its stores are still lost in time. I personally love walking into a store that's frozen in time.
But being the leader in serving the community, Safeway decided to give back. Renovating their store to accommodate their growing audience. I was extremely fortunate to work with the Safeway team to tailor-make promotional videos for each community.
The project included creating promotional videos that targeted the local communities for the Castro Valley, Sebastopol, Sonoma County, and Chico.